Post by account_disabled on Feb 24, 2024 5:43:43 GMT -5
What are the advantages and disadvantages of adopting a monthly paid membership system? Disadvantages exist in many aspects. First, the monthly paid membership system brings higher decision-making costs to users. Although the monthly payment model reduces the single burden, it brings frequent decision-making processes and continuous monthly expenses, which increases Reduce the user’s psychological burden and pressure. And every decision requires users to weigh the pros and cons and consider whether it is worth continuing to pay. The continuous decision-making process may cause users to feel tired, and monthly payment reminders may cause users to have a continuous sense of anxiety, especially when encountering economic fluctuations or personal financial pressure. This pressure may cause users to choose to stop paying.
Moreover,process of paid services, if users are not satisfied with a certain service or product, they will reduce their trust in the platform and have doubts about other services Jiangsu Mobile Number List and products, thus determining whether the monthly payment is A waste. In this case, users may choose to give up their subscriptions, reducing the platform’s willingness to purchase, resulting in lower platform revenue. Secondly, the short-term monthly paid membership system is not enough to cultivate user habits and strong user stickiness. The formation of user habits requires time and continuous behavioral reinforcement. However, due to its short duration,
the monthly paid membership system may make it difficult for users to form a deep dependence and habit on the platform or service within a month. At the same time, users may interrupt their membership due to various reasons (such as forgetting to renew, temporarily not needing services, etc.). This interruption may destroy the user's continuous experience and thereby reduce the stickiness to the platform. Finally, the monthly paid membership system brings certain challenges to operations. It is prone to problems of price and equity asymmetry。
Moreover,process of paid services, if users are not satisfied with a certain service or product, they will reduce their trust in the platform and have doubts about other services Jiangsu Mobile Number List and products, thus determining whether the monthly payment is A waste. In this case, users may choose to give up their subscriptions, reducing the platform’s willingness to purchase, resulting in lower platform revenue. Secondly, the short-term monthly paid membership system is not enough to cultivate user habits and strong user stickiness. The formation of user habits requires time and continuous behavioral reinforcement. However, due to its short duration,
the monthly paid membership system may make it difficult for users to form a deep dependence and habit on the platform or service within a month. At the same time, users may interrupt their membership due to various reasons (such as forgetting to renew, temporarily not needing services, etc.). This interruption may destroy the user's continuous experience and thereby reduce the stickiness to the platform. Finally, the monthly paid membership system brings certain challenges to operations. It is prone to problems of price and equity asymmetry。